Knobbly veg coming to a supermarket near you

Knobby veg is making a comeback as supermarkets agree to sell weather-beaten but delicious produce

 

Knobbly veg coming to a supermarket near you

Hurrah! Waitrose have announced they’re putting ugly fruit and vegetables on the menu by stocking apples, affected by this year’s maverick weather, on their fresh fruit and veg shelves.

 

 victory for knobbly veg

The apples might look worse for wear but they taste just as delicious as their better-looking cousins.

At delicious. magazine we welcome this news as a long-awaited victory for knobbly veg.

Back in September 2010 we started a campaign to get ugly fruit and veg back into the marketplace.

Shoppers and stores have been turning their nose up at knobbly, dirty, scuffed-up produce for too long meaning perfectly good food has been going to waste.

Enough of the picture-perfect, shiny produce, we said, let’s show some love to the curiously shaped fruits. Since then loads of you have shown your support, sent us your knobbly veg lookalikes and shared your own (sometimes saucy) veg in our Knobbly Veg Facebook gallery.

Keep showing your support and let’s get more stores on board with proper fruit and veg.

Want to vent about knobbly veg? Post your comments below.

Got a cracking carrot or a saucy spud? Share your knobbly veg finds on Facebook.



 

The delicious. knobbly veg gallery

The delicious. knobbly veg gallery

Browse our weird and wonderful gallery of knobbly veg. Be amused by their curious and sometimes eyebrow-raising shapes. And we'd love you to send in your pictures of unusually-shaped veg...

Vital support for our campaign

Vital support for our campaign

The National Trust is a charity that cares for special places – from coast to countryside to buildings. A commitment to sustainably produced local, seasonal food makes sense for the Trust, which is why it's supporting our Knobbly veg campaign.
 

Knobbly – and proud!

Knobbly – and proud!

Read what TV chef and delicious. magazine columnist Valentine Warner has to say about knobbly veg and see our gorgeous knobbly veg recipes in the November issue of delicious mag.

We all love a comedy vegetable...

We all love a comedy vegetable...

Nothing brightens your day like a carrot with a cheeky protuberance or a potato that’s a dead ringer for Adrian Chiles. Buying unusual-looking fruit and veg saves money, too, because they’re classed as imperfect. Don't dismiss them as second-rate. Join our movement for change!

Vegetarian recipes

Vegetarian recipes

Browse our favourite vegetarian recipes. Simple recipes for vegetarian meals and veggie inspiration for meat-free diets.

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